Nazara Technologies plans to grow in the US, Europe
Nazara Technologies, a Gaming, and sports media company, that has been actively searching and acquiring companies over the past five years, is now trying to fill some gaps in its casual, social multiplayer, e-sports, and real money gaming areas.
Nazara Technologies, recently raised about Rs 315 crore to fasten its acquisition strategy, has now extended its reach to the United States and Europe.
Chief Executive, Manish Agarwal said, “We are looking at expanding our M&A team outside India. All our M&A has broadly happened in India because we are a product of the Indian ecosystem.” He also added that “We want to really kind of expand our M&A into Europe and US, especially in the mobile gaming space because that’s where you have a long history of game development in Europe for 40 years versus India for four-five years.”
According to a report by the IAMAI, The Indian gaming market is anticipated to grow by $6-$7 billion in value by 2025 from $1.8 billion currently. The gaming industry saw massive growth through the COVID-19 pandemic as people had limited entertainment options and the popularity of the video game industry increased.
Nazara’s IPO in March had a secondary share sale component worth Rs 583 crore, and the company did not raise any new funds. The new capital will help the company double down on acquisitions.
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